Frontier Biscuits packaging and print communications
Frontier Biscuits is one of the oldest eggless premium biscuit bakery in India. Keeping true to the traditions and for consistency in taste, all Frontier products are handmade using the best raw material available and sold at exclusive Frontier shopping zones.
Being a name established since 1921, Frontier was witnessing a rapidly aging customer base and needed to re-fresh its brand appeal. The new messaging and designs were made to look simple and easy to comprehend along with the trendy contemporary look. The shop interiors were modified to suit the new taste which also changed the way the brand communicated to the buyers.